Buymedia, a leading Irish AdTech innovator with its recently established UK hub in Manchester, today announced a strategic partnership with Greater Manchester Chamber of Commerce. This collaboration will further embed Buymedia within the region's thriving AI ecosystem and provide the Chamber's extensive network with access to cutting-edge AI-driven advertising solutions.
As part of the partnership, Chamber members will receive free access to Buymedia’s powerful, data-driven ad platform, enabling them to transform how they plan and manage their advertising. With intelligent insights, precision targeting, and predictive analytics, members will be empowered to make smarter, faster, and more effective media decisions - maximising their return on investment and unlocking new growth opportunities across all channels.
Buymedia is an intelligent platform that helps businesses replace guesswork with data-driven insight. By combining advanced analytics, synthetic customer profiling, and media mix modelling, the platform enables brands to reach the right audience, at the right time, with greater efficiency and impact.
Manchester was strategically selected as Buymedia’s UK hub due to its rising prominence as a global centre for AI innovation. With a robust tech infrastructure, world-class universities, and a collaborative business environment, the city offers an ideal foundation for Buymedia’s continued growth and innovation.
The partnership with Greater Manchester Chamber of Commerce will help Buymedia integrate into the local business landscape, connect with key stakeholders, and support regional growth through collaboration and innovation.
“We are incredibly excited to partner with the Greater Manchester Chamber of Commerce and establish our UK hub in this dynamic city,” said Fergal O’ Connor, founder and CEO of Buymedia. “Manchester’s burgeoning AI ecosystem, evolving media landscape and its commitment to technological innovation make it the ideal location for Buymedia as we expand our reach and bring our innovative advertising solutions to the UK market. We look forward to contributing to the region’s continued success and helping Chamber members maximise their media investments.”
Lucy Mulligan, Marketing Director, Greater Manchester Chamber of Commerce, said: “We’re delighted to be partnering with Buymedia. AI is transforming the way businesses operate and offers great opportunities in many sectors. This new partnership will give our members access to a powerful new advertising platform which will help them raise their profile and grow their business.”